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Stay relevant despite change
You will learn how to apply classic marketing principles that remain applicable even as digital channels and marketing technologies shift.
Gain the latest skills sooner
Gain capabilities that you can apply immediately and make an immediate marketing impact.
Learn from the world's best
You’ll learn from globally recognised experts who will provide you with a breadth of contemporary knowledge and help you see the role of marketing in new ways.
Designed for current and future marketing managers, RMIT Online’s Graduate Certificate of Marketing will equip you to think strategically about how marketing adds value to businesses today.
In this program, you’ll build strong foundations in marketing management and clear insights into consumer behaviour, as well as teach you how to create research programs and interpret research results. You’ll know how to develop effective marketing strategies and how to apply them today to solve business problems and drive results.
The practical skills and latest concepts you will learn from renowned industry experts can be applied to your current role immediately and is also an excellent pathway into RMIT Online’s Master of Marketing program.
See marketing in new ways with RMIT Online’s Graduate Certificate of Marketing.
(7 weeks each)
part-time^
Program code: GC053KP16
^Number of courses and duration to be comprised depends on prior degree. Please see Entry Requirements or contact us for further details.
*Plus a capped Student Services and Amenities Fee (SSAF) based on your credit point enrolment load.
The RMIT Online Graduate Certificate in Marketing program is comprised of four core courses.
Pathways and Credit
Upon successful completion of the Graduate Certificate in Marketing you can continue your studies in the following programs with 48 credit points (4 courses) worth of credit:
- MC199 Online Master of Business Administration (MBA) with 4 course credits.
- MC197 Online Master of Marketing with 4 courses credits.
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RMIT Online postgraduate students must meet minimum academic requirements, and international students must have a proficient level of English. You can find more details below.
Prospective students will need to have:
- An Australian bachelor's degree or equivalent (or higher-level qualification), in any discipline from a recognised tertiary institution.*
- If you do not meet the above entry requirement for the Graduate Certificate in Marketing, you may be considered if you have five years of relevant work experience.
All applicants will be required to submit a curriculum vitae (CV).
*If your qualification was completed more than 10 years ago, you will need to provide evidence of ongoing professional work and/or professional development in the same discipline as the program for which you are seeking entry.
International students are required to provide current evidence of English language proficiency for admission to RMIT University. For detailed information on English language requirements and other proficiency tests recognised by RMIT visit the English language requirements and equivalency information.
Australian Student Visas
RMIT's online Graduate Certificate in Marketing does not meet Australian student visa requirements. For an Australian student visa, you must have an on-campus place in a program of study. For more details on RMIT's on-campus programs, visit rmit.edu.au.
Recognition of Prior Learning
RMIT assesses each student’s prior learning and qualifications to grant credit so you can complete your online postgraduate degree sooner. Your application will be decided on a case-by-case basis. RMIT aims to grant as much credit as possible at the time of offer, so it’s important to provide as much evidence of prior study and work experience as possible with your application.
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On campus study
The Graduate Certificate in Marketing is also available via on campus Study.
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Find more detailed information on our
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- Course descriptions
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